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Temple MIS

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Fox School of Business
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social media

Fox Update features social media innovation

February 15, 2012

Fox Update SM

The Fox Update on Social Media Innovation features MIS led projects on identity management, social education, epolitics, new digital marketing minor, social media innovation course, leadership forum, and social media strategy.

Filed Under: CommunitySite, News Tagged With: Social education, social media

Munir Mandviwalla, Steven Johnson, Paul Pavlou, and Sunil Wattal discuss Social Media on Temple TV

November 14, 2011

TUTV-Community-Forum-Social-Media-140x100Fox School MIS Professors Munir Mandviwalla, Steven Johnson, Paul Pavlou, and Sunil Wattal organized and participated in a televised talk show focusing on “The Good, the Bad, and The Ugly of Social Media” for Temple University Television, November 14, 2011. The show moderated by Dr. Mandviwalla is part of the TU TV Community Forum and features conversation among the panelists about the use of social media in politics, electronic commerce, and for business.

Filed Under: News Tagged With: Munir Mandviwalla, Paul Pavlou, social media, Steven Johnson, Sunil Wattal, TV

The Digital Marketing Revolution

November 8, 2011

Digital MarketingInteractive digital marketing spending in the U.S. will grow exponentially in the near term to over $50 billion by 2014. Learn about how you can participate in this revolution from digital marketing managers in two of the most well-known brands in the world – Dow Chemical and GlaxoSmithKline.

The Digital Marketing Revolution
November 14, 2011
12pm, Alter Hall 239

Jim DeLash
Director, Digital Marketing and Media, GlaxoSmithKline

Kathy Herron
Digital Marketing Manager, The Dow Chemical Company

You will also hear about the Fox School’s new minor in Digital Marketing which is a joint program between the top 20 U.S. News and World Report ranked Department of Management Information Systems and the Department of Marketing and Supply Chain Management.

The event will also feature Jimmy Johns sandwiches for all attendees!

Filed Under: News, Student portfolio Tagged With: Digital Marketing, Event, social media, students

Steven Johnson to speak on Social Media at the Chamber of Commerce and SocialMediaPlus summit

November 8, 2011

Steven L. JohnsonSteven L. Johnson to speak on Strategizing Social Media at the Philadelphia Chamber of Commerce, November 9, 2011. He will also be speaking on Future Trends in Social Media at the SocialMediaPlus summit, November 16, 2011.

Filed Under: News, Student portfolio Tagged With: Chamber of Commerce, social media, SocialMediaPlus, Steven Johnson

Munir Mandviwalla receives grant from SIM to develop social media strategic framework

October 27, 2011

Munir MandviwallaThe Society for Information Management (SIM) Advanced Practices Council (APC) has awarded Dr. Munir Mandviwalla, a $25,000 grant (to follow a previous $5,000 grant) to develop “The social layer opportunity: A strategic framework to identify and manage the social media portfolio.”

SIM is an international professional association with about 3500 members and SIM APC Member firms include PepsiCo, MRIS, Air Products and Chemicals, UMass Memorial Healthcare, Pfizer, Dean Foods, Allstate, NASA, Howard Hughes Medical Institute, Ford Foundation, Aviall, Armstrong World Industries, Leviton, Boehringer-Ingelheim, International Monetary Fund, AstraZeneca, Penske, Roche Diagnostics, Freddie Mac, Talisman Energy, Aon, and others.

Filed Under: News, Student portfolio Tagged With: grant, Munir Mandviwalla, SIM, social media

New course on social media

January 14, 2010

MIS 3580: Innovating with Social Media: Facebook, Flash, Blogs and Wikipedia. Tues., Thur., 12:30pm-1:50pm. Learn the concepts and principles related to new business models supported by innovative use of Web 2.0 and social media while gaining hands on experience in social media applications. For more information contact, Dr. Steven L. Johnson (steven@temple.edu).

Filed Under: Courses, News Tagged With: blogging, Courses, social media, spring 2010

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