The 6th Annual NBCUniversal Temple University Analytics Challenge attracted more than 135 entries across six colleges, with the first-place finishers coming from Fox School of Business, Klein College of Media and Communications and the Tyler School of Art.
MIS students Jake Green and Rohit Bobby partnered with Klein’s Sergio Aguilar to win the analysis category. Tyler School of Art student Xi (Cynthia) Cheng was the graphics category winner. The first-place finishers took home $2,500. There were also cash prizes for the second and third place winners and two honorable mentions in each category.
“All of the teams put a lot of work into their challenges,” said MIS Assistant Professor Laurel Miller, who organized the event and serves as Director of the Institute for Business and Information Technology. Miller was also a mentor to the three-member analysis team winners and said she was impressed “by how meticulously they looked at each and every angle.”
Teams could choose from three data sets to answer the following questions: The first, from competition sponsor NBCUniversal, asked how media companies align with esports; the second, from global biopharmaceutical company Alexion, sought to learn who the winners and losers were in healthcare funding and payments; the third, from pharmaceutical distributor AmerisourceBergen, questioned why pharmacies buy drugs from non-primary vendors.
This was the first year a sports-related challenge was offered and many teams were drawn to that. Both first place winners took on the NBCUniversal challenge. Graphics winner Cheng used images from Pac-Man and simple synthesizer sounds to look at the overlap between esports viewers and traditional sports fans in her four-minute video. The analysis trio reworked the question, team member Green said, to ask, “What can media companies and specifically, networks such as those powered by NBC sports group do to adapt to the esports audience and remain a leading delivery and engagement platform for sport entertainment?”
“This project taught me so many lessons that will be of value in my future professional endeavors,” Green said. “It taught us to give more with less. It taught us to condense mountains of data and weeks’ worth of information gathering into a four-minute pitch. We had the privilege of coming together as a team in pursuit of a common goal, despite our differences in educational background.”
Aidan Doyle, Alexion’s Director of Data and Analytic Platforms and a first-time competition judge, said he was impressed by the students and the challenges they tackled.
“When I went to college, you signed up for a class, walked into an amphitheater, the professor wrote on a board, you wrote it down and at the end you’d take a test,” said Doyle. “What I see in the system in the US 30 years later, especially at Temple, is a collaborative effort that brings the best ideas together between all faculty while engaging students and industry… To me, it summed up why Temple and other institutions are the place to be.”


Buerger is part of NBCUniversal’s Media Technology Program, a two-year program giving associates technical and managerial experience by working three jobs in different locations; in her case New York, New Jersey and California, where she now lives. 
The sixth annual
Professor Min-Seok Pang was promoted to Associate Professor with Tenure. Dr. Pang joined the department in in 2014 and has since built an outstanding record of scholarship around the role of information technology in government. He also is a highly-rated instructor in the BBA in MIS, the MBA program, and the Ph.D. program, teaching courses in the strategic management of information technology and data science.
Emily Repshas has been promoted to Assistant Director of MIS. Repshas joined the MIS Department in 2016. Her contributions to the department include managing the MIS PRO program, the PRO store, and expanding the department’s social media presence. In her new role, she will be adding marketing and communications to her responsibilities, including our undergraduate and master’s programs.
Professor Amy Lavin has been appointed a Dean’s Teaching Fellow for 2018. Professor Lavin has been an innovator in the classroom. She is the Academic Director of the MS in Digital Innovation in Marketing (MS-DIM). In 2017, Professor Lavin was named the MS-DIM Faculty Member of the Program, an award given based on student feedback. She has presented at conferences such as the Americas Conference on Information Systems and the Higher Education Social Media Strategies Summit.
Professor David Schuff was named the Fox School of Business Executive Doctorate in Business Administration 2018 Faculty of the Year. The award recognizes his “significant contribution to the academic and intellectual growth of Executive DBA students,” according to Academic Director and Professor of Marketing and Supply Chain Management Susan Mudambi.
Five Temple University undergraduate teams were winners in contests judged during the Association for Information System’s Student Chapter Leadership Conference in Dallas in April.
While Michael Luckenbill ‘08 and Joshua Sandoe ’16 are no longer students, they’ve never stopped learning. Luckenbill has handled business intelligence for a food service conglomerate, merged technologies for two music giants and created custom financial asset software. Sandoe has only worked for one company since graduation, but his job changes every six months, meaning he’s already worked in the company’s business technology solutions center, served as a global information security data analyst and tried his hand at project management.
Emily Schucker ’17 thought she’d major in biology when she began studying at Temple University. Frank Tkachenko ’18 planned to reinvent himself. Both found their paths thanks to the Fox School of Business.